Daniel Oyegade

Daniel Oyegade is an artist, filmmaker and writer working across photography, moving image, interactive media, objects, text and archival practice.

His work examines the visual culture of the contemporary city, with particular attention to artificial illumination, commercial imagery, architecture, fashion, labour and the systems through which everyday environments acquire meaning.

His practice frequently moves between documentary observation and fiction. Photographs become archival objects; familiar commodities are detached from their conventional hierarchies; real buildings and businesses are reconstructed inside simulated cities; essays, films and games share characters, locations and visual motifs. Through these processes, the city becomes both subject and method: a field of signs, objects, images and minor mythologies that can be collected, classified and rearranged.

Recent work includes The Spectres Are All Around Us, an expanding body of photography, film, writing, objects and interactive work, and Zealot of Harpurhey, a playable representation of Manchester exploring urban representation, commercial semiotics, gig labour, archives and simulation. This work treats the archive, the website and the video game as artistic forms in themselves.

Daniel is currently based in Manchester and relocating to London.

Alongside his artistic practice, Daniel works across photography, film and creative direction. Previous clients and collaborators include BBC, Puma, Saucony, SEEN Magazine, Milk Models, W Models and Nemesis Models. He also works professionally with digital archives and cultural collections.

Practice
Photography, film, writing, mixed media and interactive work
Available
Photography, directing, moving image and creative direction
Research
Visual culture, urban space, archives, semiotics and simulation
Based
Manchester, relocating to London

Selected Press

Factory International

adidas Originals Creator Network North - 2026 Cohort

Part of the 2026 cohort. A six-month development programme for emerging creatives from Manchester and the North, offering time, support and creative development within the network.

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Selected Credits

Screenshot of Lucy Campbell’s For Heidi page showing the project title and production stills

For Heidi / Lucy Campbell

For Heidi, dir. Lucy Campbell - unit stills / production photography

Official Selection, London Film Festival 2022. Photography dated July 2021.

View project
Screenshot of Manchester’s Finest showing the SEEN Magazine Launch image credit and article title

Manchester's Finest

Black History Month 2022 - all of the best events taking place in Manchester for the rest of October

Published image credit for SEEN Magazine Launch, 2022.

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